Demand above expectations for iPhone 12 Pro and 12 Pro Max
Like every year, Apple goes bankrupt and sales are getting lower. I’m kidding, obviously not, but every year everyone says that. And yet, the demand for iPhone 12 Pro and Pro Max is very high.
Not only the two phones sell very well but also the tablets. iPad Air is also in demand above Apple’s analysts’ expectations and sales will increase in 2021 as well.
What doesn’t sell very well is the iPhone 12 Mini and 12 simple. According to analyst Mink Chi Kuo, these two models are less in demand than the company’s expectations.
Also, accessories such as AirPods are very little sought after, as well as for cables or chargers. Apple believed that the new iPhone models would generate sales of accessories, but this does not seem to be the case. As proof that the world already has at least one charger and a cable at home.
